I'm a big fan of word-of-mouth recommendations. I love to try out new things. I'm always telling people about new stuff that I've found, and I value the opinions of other people I know much more highly than that of critics or advertisements. If someone has similar taste to mine, I figure I'm probably going to like the same things they do. Critics are usually way off base comparitively. The people in ads, well, they're being paid to say what they're saying so it loses all of its value to me.